A Leyland boy had to be airlifted to hospital after an horrific accident left him trapped under the wheels of a car.
Thomas Vince, 10, suffered serious leg injuries after the accident in the car park on Churchill Way on Wednesday.
He was making his way back across the retail park from the McDonalds restaurant at about 2pm when he was hit by a black Citroen Picasso.
A huge crowd of concerned people looked on in horror as emergency services tended to him and he was then taken to a waiting North West Air Ambulance, which landed at nearby Spider Park near the junction of Turpin Green Lane and King Street.
Rachel Hilliker, manager of McDonalds said: "It's a very busy car park and we get a lot of complaints about the speed bumps being in place.
"We have a good relationship with the managers on the retail park and I understand the family was in Blockbusters looking for a DVD and he needed the toilet so popped over to us.
"When he was on his way back, that's when he was hit."
The car park has been a magnet for boy-racers, although there is no suggestion the driver of the Picasso was speeding.
The manager said: "We have speed bumps in place to stop people rallying round.
"This incident goes to show they are needed and just how important they are."
Injured Thomas, from Leyland, suffered severe bruising to the left leg and is now walking around on crutches after his lucky escape.
Coun Matthew Tomlinson, who represents the Golden Hill ward, said: "The car park is very busy, but more than that, there is already a lot of traffic-calming measures in place.
"I would certainly be looking for the owners of the private car park to review what can be done.
"Sometimes accidents just happen, but sometimes they can be avoided.
No arrests have been made as a result of the collision.
We'd like to do a follow-up story on brave Thomas Vince. Do you know his family? Contact the Guardian on 01257 264911 or email firstname.lastname@example.org